A high bounce rate (62%) and slow load times reduced conversions.
Improved site speed (from 4.5s to 1.8s).
Redesigned product pages for better UX.
Added customer testimonials & reviews.
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✅ Bounce rate reduced from 62% to 38% (-39%).✅ Conversion rate increased from 2.1% to 4.7%.✅ Sales from organic traffic grew by 95%.
Faster websites improve retention & SEO.
Trust signals (reviews, testimonials) increase conversions.